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CHIC OUTLET SHOPPING? IN EUROPE

CHIC OUTLET SHOPPING? IN EUROPE

Write: Bara [2011-05-20]

This is the era of investment travel, of time and money well spent. Nowadays, smart shopping is in fashion, which makes the collection of nine European Chic Outlet Shopping® Villages an affordable luxury and absolutely on trend. “Chic Outlet Shopping®,” says Condé Nast Traveller magazine, “is the fashionable way to shop and travel in Europe.” Now is the time to save money but without compromising on experience or adventure because memories are truly valuable.

CHIC OUTLET SHOPPING? IN EUROPE

The nine Chic Outlet Shopping® Villages are each uniquely placed in culturally rich and stimulating regions across Europe, an hour away from London, Paris, Madrid, Barcelona, Milan/Bologna, Brussels/Antwerp/Cologne, Frankfurt, Munich and Dublin. These are nine destinations where luxury, fashion, culture, gastronomy, history and pleasure are always on the menu for a day shopping trip or a weekend break.

This collection of Villages presents an incomparable retail opportunity and is chosen by fashion editors, discerning celebrities, international royalty and sophisticated travellers. Many niche European brands have chosen a Chic Outlet Shopping® Village for their only outlet boutique in Europe including Anya Hindmarch, Smythson, Cath Kidston, Temperley London, N.Peal, Luella, Assouline, Matthew Williamson, Olivier Strelli, Bonpoint, Agnès b., Agent Provocateur, Jimmy Choo and Diane von Furstenberg.

Each one of these picturesque open-air Villages is designed to reflect the atmosphere of the province in which it lies. Each one is serene, safe and spotless, and plays host between to 55 and 120 designer outlet boutiques with the livery and service you expect to find on Via Tournabuoni, Fifth Avenue or the Rue du Faubourg Saint-Honoré. These Villages show that you can save money without compromising on quality or style because all these fabulous previous seasons’ collections from European and world-leading fashion and homeware brands – in over 850 boutiques – are available at a reduction of up to 60% off the recommended retail price. And that’s all year round.

The Villages take the concept of hospitality seriously. Local restaurants and cafés at the heart of the Village; seasonal multi-lingual Welcome Hostesses; award-winning Tourist Information Centres; art exhibitions; personal shoppers; gift wrapping; seasonal car valet parking as well as free parking steps away from the open-air pedestrianised streets; children’s play areas; pushchairs, umbrellas and wheelchairs freely available to borrow...they have thought of everything.

Shuttles transport you effortlessly from the heart of the nearby city or train station to the Village. There is no rush, no battling for bargains in chaotic warehouses or strip-lit malls. There is no hanging on for the disappointing bi-annual sales. Everything has been conceived so that your shopping trip is like a holiday getaway. This is outlet shopping at its most rewarding – European style. Pleasure, pure pleasure.

Bicester Village, set in the heart of Oxfordshire, 60 minutes from London, is well established as the most fashionable shopping street in Britain outside London. Here the quintessential Britishness of Anya Hindmarch, Temperley London, Alexander McQueen, Paul Smith and Smythson meet the international glamour of Dior and Marni. Kildare Village, the newest addition to the collection, an hour from Dublin, is located in the thoroughbred horse-racing county of Kildare, home to the Irish Derby. Kildare Village has Anya Hindmarch’s and Thomas Pink’s only outlet boutique in Ireland. Kenneth Turner, Petit Bateau, preppy Jack Wills and Bally are here too.

Paris, home to the iconic French fashion houses, is the location for La Vallée Village, 35 minutes from the capital’s centre, in Brie country, on the doorstep of the Champagne region and five minutes from Disneyland® Resort Paris. Here Kenzo is a neighbour of the fashion giant Christian Lacroix, Façonnable, Jimmy Choo and Armani. Just 60 minutes from Milan in the historic countryside of Parma sits perhaps Italy’s favourite outlet destination Fidenza Village, “a shopper’s paradise,” writes La Repubblica, and host to Versace and Missoni as well as linen specialist Frette, Italian molto trendy Baldinini and Lanificio Colombo.

Las Rozas Village, 40 minutes from Madrid’s centre, presents legendary Spanish designers Loewe, Antonio Miro, Purificación García and Bimba & Lola as well as global names Carolina Herrera, Calvin Klein, Hugo Boss and Bally in a sunswept setting, while La Roca Village – which hosts Catalan and Spanish brands including Custo Barcelona, Armand Basi, Hoss Intropia and Camper – is 40 minutes from Barcelona.

At Maasmechelen Village, 60 minutes from Brussels and Antwerp, you can discover the ultra-chic Belgians Olivier Strelli, Chine and Essentiel, and German designers Strenesse and Laurèl. Frankfurt is a compelling mixture of ancient and modern, and 50 minutes away at the gateway to the famous Romantic Road lies Wertheim Village where Baldessarini, Bogner, Bally, Féraud Homme and Versace battle for supremacy. Munich’s Ingolstadt Village, just 50 minutes away, is surrounded by castles, monasteries and idyllic Bavarian scenery and plays host to Möve, the German homewear brand, the under-stated Hanro, Aigner, Bäumler, Strenesse, Schneiders, Habsburg, and the high-performance sports brand Salomon.

The Chic Outlet Shopping® in Europe collection is the smartest solution for stylish, savvy shoppers looking to save money whilst not trading down on style. Exceptional value is always in style. “Jet. Set. Shop,” says Harper’s Bazaar. Now is the time to relish the luxury of spending less.