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Tasly Zambia Obtains Practical Results in Media Marketing

Tasly Zambia Obtains Practical Results in Media Marketing

Write: Soma [2011-05-20]


Since August, 2008, Tasly World Zambia has established a good relationship with Basic Education Teachers Union Zambia (BETUZ). As a pharmaceutical company, we take it as an advantage to keep on offering regular healthcare knowledge training and free Blood Microcirculation Testing for BETUZ members. Since then, we have been organizing a number of healthcare knowledge training in their Lusaka headquarters Luapula province Mansa branch and Central province Kabwe branch.

Tasly Zambia Obtains Practical Results in Media Marketing

While communicating with BETUZ, the company always understands the teacher s responsibility is to spread the knowledge. The teachers have social responsibility to educate the nation. In the same way, Tasly World Zambia offer the healthcare training to spread the knowledge and aim to contribute more in preventing the disease. Therefore, the company is very ready to cooperate with the teacher to provide more healthcare knowledge. These ideas and comments have been highly recognized by the member of BETUZ.

BETUZ has a fixed radio program in ZNBC Radio 2 on every Sunday. As appreciation, the chairman of BETUZ agrees that the company can attend the radio program to promote the healthcare knowledge. And it is free of charge.

Through these cooperation, Tasly World Zambia come to understand the strategy Conform the Resource and Media Promoting from Tasly headquarters. It has helped the Zambia branch understand how to fulfill it and established more confidence to keep on innovating.