Home Facts company

Honor and Dream of Wuhan Heavy Machinery Site Forte East Lake International Holds Press Conference

Honor and Dream of Wuhan Heavy Machinery Site Forte East Lake International Holds Press Conference

Write: Sandor [2011-05-20]

Honor and Dream of    Wuhan Heavy Machinery    Site     Forte East Lake International Holds Press Conference

Honor and Dream of    Wuhan Heavy Machinery    Site     Forte East Lake International Holds Press Conference

On July 18, the press conference of Forte-East Lake International, organized by Wuhan Forte, was held at Wuhan Shangri-la hotel. Representatives of Wuchang district government, long-term strategic partners of Forte as well as real estate media witnessed the historical moment of the launch of Forte East Lake International. On the same day, an exhibition booth for the project was also opened at Wuhan Shopping Mall, a core retail center in Wuchang.

At the press conference, Mr. Zhang Lin, vice president of Forte and chairman of Wuhan Forte, first welcomed all guests. Mr. Wang Jiping, general manager of Wuhan Forte then introduced Forte s operating philosophy of For better living, Forte s national network of projects as well as Forte s status as one of few China s Famous Trademarks in real estate.

He further introduced the company s continuous participation in public charities and its social mission as a responsible corporation. The launch of Forte East Lake International in 2008 is an important strategy in Forte s business in central China.

Wuhan Heavy Machinery, one of 156 Key Projects during the first five-year period, had made great contributions to China s major infrastructure projects. Forte won the development rights of the site for RMB 35.02 billion and received great attention from the real estate industry and media. Wuhan Heavy Machinery s splendid history and profound culture provide the site with values beyond normal land value. East Lake International is destined to become a new landmark of Wuhan.

Located on Zhongbei Road in Wuchang District, Forte East Lake International has a site area of 52.79 hectares and a GFA of 1,060,000 sqm. It is within the inner ring road with East Lake to its east and Sand Lake to its west. Adjacent to Xudong and Zhongnan retail districts, East Lake International possesses mature surroundings with cultural establishments such as Wuhan University, Hubei University and Hubei Museum all in proximity. Thanks to its superior location, and unique natural sceneries, this area is going to be built into the most gorgeous one-mile along East Lake.

Starting this year, the 250,000-sqm phase I of Forte East Lake International will be gradually offered to market. Terraced apartments clearly mark Wuhan Forte s entry into the high-end residential market. The brightest spots include the sales center utilizing existing structure, representative chimneys, old locomotive and red brick walls which integrate historical heritage with modern elements and make people feel like inside a time shuttle. In particular, the 45-story super high-rises with a total height of 140 meters will be the tallest residential buildings in Wuchang.

Officials from Wuchang government congratulated Forte and acknowledged East Lake International s contribution to the revitalization of the city and the development of Wuchang Corporate Headquarters Zone. Officials of Wuchang Corporate Headquarters Zone also introduced its planning and latest development and outlined a blueprint combining the planning concept of East Lake International as an urban complex and the development of the Corporate Headquarters Zone around Zhongbei Road.