Home Facts trade

Fox 'replaces Beckham in Armani campaign'

Fox 'replaces Beckham in Armani campaign'

Write: Bryant [2011-05-20]
Fox 'replaces Beckham in Armani campaign'

Megan Fox has replaced Victoria Beckham as the new model for Emporio Armani Underwear.

The former Spice Girl made the decision not to renew her contract with the designer in August. Footballer Cristiano Ronaldo took over from her husband David in the campaign earlier this month.

The new Armani advertisements featuring the Transformers star will begin running globally in January, WWD reports.

The 23-year-old posed for photographers Mert Alas and Marcus Piggott over the weekend in Los Angeles. Fox will be featured in print ads and billboards for the campaign, though it is currently unknown if she will make any in-store appearances.

Fox was recently named the sexiest woman in the world by readers of FHM in the US.