"Chic Shanghai", a professional convention, exhibition and incentive travel on-line magazine, is a Shanghai Municipal Tourism Administration initiative, and its first issue was launched today. "Chic Shanghai" is created for the purpose of promoting Shanghai as an ideal convention, exhibition and incentive travel destination whilst seeking to provide industry professionals from around the world a timely update on some of the exciting activities taking place in Shanghai and the latest convention and incentive travel industry trends and development.
With the ever advancing and changing times, the online network has infiltrated into every aspect of people`s lives and work, evolving into a mainstream media platform where more and more people are accustomed to turn to for information. At the same time, the online network has also become one of the major channels for destination promotion and marketing, whose vital role in promoting and elevating a city`s image is all too self-evident. Shanghai Municipal Tourism Administration has spent much time in the construction, maintenance and perfection of the Shanghai Convention and Exhibition Tourism Network (www.meet-in-shanghai.net), and has decided to launch in parallel the "Chic Shanghai" on-line magazine, providing a targeted and regular update on Shanghai`s business event tourism activities, forming an industry branding promotion channel. The continuous development of Shanghai`s convention and exhibition tourism industry has in a way propelled the birth of "Chic Shanghai" which will undoubtedly serve to further promote Shanghai as an ideal destination for such activities.
"Chic Shanghai" magazine will be renewed every 2 months, with each issue to include: a cover story to introduce the industry`s leading trends or exciting array of gala events or activities. It will also feature a special hotel or restaurant, tell a legendary story of Shanghai, introduce professional conference facilities; promote a Shanghai district or township, present conference and exhibition facilities of various districts or townships and their pre- and post tourism resources and options; recommend a unique conference, exhibition or event venue, all of which aimed to enable professional meetings and incentive travel organisers keeping abreast of Shanghai`s mushrooming richly colourful and unique venues.
Readers can browse the on-line magazine through the official website of Shanghai Municipal Tourism Administration: www.meet-in-shanghai.net and download it if so desired. Meanwhile, the Shanghai Municipal Tourism Administration will also send a regular e-mail blast to inform domestic and overseas conventions and incentive travel buyers and media about the release of the new issue of "Chic Shanghai" and other related advisories.
Readers can visit the following website to view the 1st issue of Chic Shanghai:
www.meet-in-shanghai.net/chic_shanghai.php
With the ever advancing and changing times, the online network has infiltrated into every aspect of people`s lives and work, evolving into a mainstream media platform where more and more people are accustomed to turn to for information. At the same time, the online network has also become one of the major channels for destination promotion and marketing, whose vital role in promoting and elevating a city`s image is all too self-evident. Shanghai Municipal Tourism Administration has spent much time in the construction, maintenance and perfection of the Shanghai Convention and Exhibition Tourism Network (www.meet-in-shanghai.net), and has decided to launch in parallel the "Chic Shanghai" on-line magazine, providing a targeted and regular update on Shanghai`s business event tourism activities, forming an industry branding promotion channel. The continuous development of Shanghai`s convention and exhibition tourism industry has in a way propelled the birth of "Chic Shanghai" which will undoubtedly serve to further promote Shanghai as an ideal destination for such activities.
"Chic Shanghai" magazine will be renewed every 2 months, with each issue to include: a cover story to introduce the industry`s leading trends or exciting array of gala events or activities. It will also feature a special hotel or restaurant, tell a legendary story of Shanghai, introduce professional conference facilities; promote a Shanghai district or township, present conference and exhibition facilities of various districts or townships and their pre- and post tourism resources and options; recommend a unique conference, exhibition or event venue, all of which aimed to enable professional meetings and incentive travel organisers keeping abreast of Shanghai`s mushrooming richly colourful and unique venues.
Readers can browse the on-line magazine through the official website of Shanghai Municipal Tourism Administration: www.meet-in-shanghai.net and download it if so desired. Meanwhile, the Shanghai Municipal Tourism Administration will also send a regular e-mail blast to inform domestic and overseas conventions and incentive travel buyers and media about the release of the new issue of "Chic Shanghai" and other related advisories.
Readers can visit the following website to view the 1st issue of Chic Shanghai:
www.meet-in-shanghai.net/chic_shanghai.php
