Rebirth of two iconic styles of Clarks Originals for kids
Write:
Ambria [2011-05-20]
On the heels of the 60th anniversary of the Desert Boot in 2009, Clarks announces the rebirth of two iconic styles, now as children’s footwear. For the first time in North America, Clarks Originals Desert Boot and Clarks Originals Wallabee Boot will be available for children; from little ones taking their first steps to stylish kids heading off to school. The Clarks Originals kids collection will join the ranks of the cult classic Desert Boot and popular Wallabee Boot for adults that have been wardrobe staples for a generation of trendsetters.
Staying true to the heritage of the brand, Clarks Originals for Little Individuals are crafted with the same plush suedes and authentic leathers as their adult counterparts. But with an eye on the end consumer, special care has been taken to provide little individuals with the perfect fit. The use of a non-crepe rubber sole allows for a safer walking experience and a slightly wider last grants more room for tiny growing toes.
The collection is comprised of three categories: First, for first-walkers sizes 5.5 to 8; Toddler, for sizes 8.5 to 13; and Junior, for youth sizes 13.5 to 3. The Desert Boot is available in iconic sand suede, chestnut leather, black suede, and for the first time ever, plum suede and pink suede. The Wallabee Boot is available in sand suede and beeswax leather. With the addition of these two classic looks for kids, these styles will now be available from first-walkers to the top of the adult size range in a variety of colors and materials.
Clarks Originals for kids will be available exclusively at the following Clarks Retail stores across the country beginning in July. Following their July debut in these locations, other fine retailers and better independents will carry select styles from the collection as well.