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Chen Quanguo, Governor of Hebei Province, Met with Xu Jiayin, indicating Evergrande Accelerated its Steps to North China

Chen Quanguo, Governor of Hebei Province, Met with Xu Jiayin, indicating Evergrande Accelerated its Steps to North China

Write: Vesper [2011-05-20]

On April 14, Xu Jiayin, Chairman of the Board of Directors of Evergrande Real Estate Group (3333.HK) the leading enterprise in the real estate industry in the country, and other entourages met with Chen Quanguo, Deputy Secretary of CPC and Governor of Hebei Province, Che Jun, Deputy Secretary of CPC Hebei Province and Secretary of CPC Shijiazhuang City, Ai Wenli, Deputy Secretary of CPC and Mayor of Shijiazhuang City, Wang Dahu, Standing Member of CPC and Standing Deputy Mayor of Shijiazhuang City, and other leaders, who welcomed the arrival of Xu Jiayin and other members, and expressed themselves that they would offer great support for the plan of Evergrande to expand the market share of Hebei.

Both parties also entered into a Strategic Cooperation Framework Agreement, hoping they could cooperate for a long time and gain mutual win-win situation to thrive in the urban construction of Shijiazhuang jointly.

Chen Quanguo, Governor of Hebei Province, Met with Xu Jiayin, indicating Evergrande Accelerated its Steps to North China

Evergrande, as an influential large-scale comprehensive real estate development enterprise in the country, recently adopted the superior strategy to focus on the provincial capital layout of China with the rapid growth of economy and the great potential of real estate appreciation. By the end of 2009, Evergrande had owned 57 real estate projects in 25 major cities in China.

The contracted sales amount last year was 30.3 billion yuan, with an increase of over 400% compared to that of the previous year. The sales amount of the first quarter this year was about 8.39 billion yuan with a 170% increase. With the increasing strength, Evergrande will continue to focus on the cities with high growth in China and the regions with beautiful environment, reasonable planning, developed traffic, and great potential of land appreciation within cities.

Chen Quanguo, Governor of Hebei Province, Met with Xu Jiayin, indicating Evergrande Accelerated its Steps to North China

In the 14th morning, relevant leaders of Shijiazhuang municipality, Xu Jiayin, and other entourages visited Evergrande City - the first large-scale high-end project in which Evergrande invested enormous amount of capital in Shijiazhuang. The government leaders of Shijiazhuang showed high opinion on the quality of the project, and highly praised Shijiazhuang Evergrande City s leading and model effects on the real estate market of Shijiazhuang.

It s reported that Shijiazhuang Evergrande City would be officially on sale from 18th this month, which is a significant achievement of Evergrande in Hebei, located in Qiaoxi District, Shijiazhuang City, and situated at the junction of the central politic district of Hebei Province government, the academic district, and the commercial district. There was an ecological lake of about 10,000 square meters at the center of the large-scale community of 800,000 square meters. It deserves the title of an eco-friendly model city in city center. The project will follow the successful model development mode of Evergrande featuring garden scenery, quasi-ready house, and elaborate decoration, which has been at the stage of subscription. Housing purchasers have been subscribing for the buildings, and the development mode is well received by the market.

Chen Quanguo, Governor of Hebei Province, Met with Xu Jiayin, indicating Evergrande Accelerated its Steps to North China

In the afternoon, Chen Quanguo, Deputy Secretary of CPC and Governor of Hebei Province, and other leaders of Shijiazhuang municipality and Hebei Province government met with Xu Jiayin, Chairman of the Board of Directors of Evergrande, and other entourages in Zhongmao Haiyue Hotel. Both parties exchanged their opinions on the future investment issues.

Xu Jiayin said, since the tentative entry to Shijiazhuang last year, Evergrande Real Estate Group had had a clear understanding of the industrial layout, the urban planning, and the regional advantages of the provincial capital, had been full of confidence in the future development of Shijiazhuang, and had decided to seize the opportunity of urban construction of provincial capital, to adjust the investment scale and direction, to focus on the comprehensive construction projects with regional landmark, and to strive for the win-win situation in the development of the Group and Shijiazhuang City.

In the evening, the People s Government of Shijiazhuang entered into a Strategic Cooperation Framework Agreement with Evergrande Real Estate Group, indicating that Evergrande has successfully expanded the market in North China, with promising cooperation prospect for both parties.