According to a report of “China Footwear Market Analysis”, Chinese footwear firms are shifting their focus from developed countries to emerging markets like the Middle East and ASEAN countries to reduce the burden of anti-dumping duties imposed by the EU and America. Export to the Middle East countries has significantly increased over the previous year. Due to the establishment of China-ASEAN free trade zone, a huge growth has been seen in exports to the ASEAN countries.
Chinese footwear industry has witnessed robust growth both in terms of consumption and exports. The research has found that the footwear industry will recover from the 2009 downturn in near future. Liberalization and globalization have given required impetus to the Chinese footwear sector thus, enabling it to become the largest footwear producing country.
The country captured the largest chunk of the global footwear export and production in 2009. The research report has studied the production, consumption, and export pattern of the Chinese footwear industry in detail.
The Chinese footwear retail market can be subdivided into four sectors: Leather shoes, Rubber shoes, Cloth (textile) shoes, and Plastic shoes. As a whole, demand for rubber shoes is rising due to gradual diversification in functions and designs as well as constant improvement in comfort. The research report provides an overview on segments of Chinese footwear market.
It also provides future growth of leather shoes output, import, and export till 2013.
The domestic sales of footwear in China have significantly risen on the back of rising online sales and increasing brand awareness. Chinese have shown great interest in the branded shoes after the entrance of many global brands that employ various promotional methods to popularize their products. Besides online sales, our report has identified other future growth prospects. The report has discussed the market, by footwear components and regional hubs. The report also features some leading players in the footwear market with their business strategies and areas of specialization.
