Bleak environment continues for China's mechanical watch industry
China's mechanical watch industry expects overseas revenue to remain flat throughout 2010 after a steep decline in sales last year.
From January to October 2009, the country's suppliers exported 6.3 million automatic and handwound timepieces without precious metal components. The shipments were worth $33.4 million. Volume and value dropped by 60 and 37 percent compared with the same period in 2008.
According to producers, no dramatic increase or decrease in demand is foreseen as fashion and sports watches capture consumer interest.
In the months ahead, makers will concentrate on midrange models, which currently account for 70 percent of shipments. This is because low-end designs do not generate healthy profits, while high-end styles are not yet sophisticated enough to compete with Swiss counterparts.
Prices of mechanical timepieces vary based on materials, and the accuracy, durability and complexity of movements.
Varieties for the low end are between $1 and $5. They have zinc alloy cases, PU leather straps, and acrylic or glass crystals. Locally sourced movements are utilized.
If you need any more details of the above news and/or products, please visit Chinatungsten Online, or contact us directly.
Disclaimer: The article is only reflecting the opinions of the author. We have no responsibility to prove the originality and authenticity of the content, words and/or pictures. You readers should just take it as reference and check the details by yourselves. And the content is not a suggestion for investment decision. The investor takes his or her own risks if he or she operates accordingly. If you have any dissent about the contents above, please contact the relevant author, or the webmaster. We will try our best to assist the dealing of the related issues. Thanks for your visit and cooperation.
