Booth visitors are invited to “test drive”
the new SNAP 700 multimedia label printer
FRAMINGHAM, Mass.— March 16, 2009—Avery Dennison Corporation will feature ECO-friendly labeling solutions, in-plant printing innovations and a keynote speech by the head of its Asian Retail Information Services Group on apparel trim sourcing strategies for tough economic times at Prime Source Forum 2009. The conference runs from March 31 to April 2 at the Hong Kong Convention and Exhibition Center, where Avery Dennison will occupy Stand No: PA A12.
“This is the third consecutive year in which we are sponsoring Prime Source Forum,” says Avery Dennison’s Boon Ho, regional vice president, sales and marketing, Information and Brand Management Division - Asia. “This is an important event and an opportunity to meet our leading customers. Our charter is to build a solid business platform and deliver a complete range of high quality, apparel trim solutions to businesses throughout Asia Pacific.”
Key products on exhibit will include the new SNAP 700 multimedia label printer; woven and printed fabric labels in recycled polyester and organic cotton; FSC-certified and recycled paper for graphic tags printed with water-based or soy-oil based inks; recycled and natural strings.
In addition to displaying new products and business-enhancing solutions, Avery Dennison will sponsor the Prime Source Forum first-day luncheon, where Michael Johansen, vice president and general manager of RIS Asia will deliver a keynote speech covering Avery Dennison’s business direction during a time of economic downturn. In his speech, Johansen will discuss Avery Dennison’s strategic focus, which includes market development in China and Japan.
On exhibit at Stand No: PA A12
The SNAP 700 Multimedia Label Printer
Designed to meet the diverse labeling challenges faced by apparel contractors worldwide, the SNAP 700 multimedia label printer is versatile and easy to use. The system features easy threading, minimal adjustments, and voice-assisted prompts in seven languages that support operators of all skill levels. Booth visitors will have an opportunity to “test drive” the new printer.
The versatile SNAP 700 produces the most commonly used apparel tags, fabric care labels, heat seal labels and self-adhesive stickers quickly and easily. With a SNAP 700 printing system, apparel contractors can respond to immediate labeling demands for make-ups, re-prints, samples, fabric content changes, last-minute price changes, and ever-growing labeling requirements for safety and traceability. Best of all, the SNAP 700 can save money and charge backs.
The system comes with a 127 mm (5") wide print head to accommodate a broad range of label sizes and is available in a two-side printing configuration for added functionality. Print speeds reach 305 mm (12") per second for paper stocks and 178 mm (7") per second for fabric care label stock. SNAP 700 rapidly and efficiently prints, cuts and stacks so the operator has a finished output ready for attachment to the garment without any post-processing. An optional bar code verifier stops printing upon detection of an unreadable bar code.
ECO-friendly Tags and Labels
ECO-friendly solutions that can be substituted for existing trim items at no additional cost will highlight Avery Dennison’s tag and label presentation. On display, and available as samples, will be a full range of ECO-woven and printed labels, as well as dissolvable tag and label papers.
“At Avery Dennison, we make sustainability integral to everything we do,” reports Ronald Wong, marketing communications manager, Avery Dennison Information and Brand management Division. “Our sustainability mission statement directs the company to achieve sustainable business success through responsible economic, social and environmental practices. In support of that mission, we have developed a market-leading range of eco-friendly trim solutions.”
Avery Dennison Design Trim Collection Book 2010 Spring/Summer
The Avery Dennison 2010 Spring/Summer Label Collection Book will also be available for review by booth visitors. The new Collection, called SIGNAL, is the combined creative inspiration of U.S. and German Avery Dennison designer teams. It brings together diverse and unique brand identification solutions to challenge conventional thinking and inspire creativity. They are the result of Avery Dennison’s commitment to help its customers develop viable and distinctive global brands.
The Collection incorporates four comprehensive themes—“Serene," "Virtual," "Expression" and "Excess"—into its overall concept. The message behind “SIGNAL” is the need to improve our efforts in areas affecting the environment and the global community.
The four themes reflect the growing desire among many individuals for more balance in their lives, both internally and externally, as well as a more hospitable environment for themselves and future generations. Twenty individual lines are created within these themes for the apparel industry's core markets.
About Avery Dennison Corporation
Avery Dennison is a recognized industry leader that develops innovative identification and decorative solutions for businesses and consumers worldwide. The Company’s products include pressure-sensitive labeling materials; graphics imaging media; retail apparel ticketing and branding systems; RFID inlays and tags; office products; specialty tapes; and a variety of specialized labels for automotive, industrial and durable goods applications. A FORTUNE 500 Company with sales of $6.7 billion in 2008, Avery Dennison is based in Pasadena, California and employs more than 36,000 employees in over 60 countries.