Zhejiang encourages enterprises to build marketing network abroad

Zhejiang Provincial Department of Commerce formulated the nation s first implementing measures for promoting overseas marketing network construction in order to help enterprises go abroad . The implementing measures aim to help half of the local export enterprises build their marketing networks abroad within two years.

It is scheduled that by the year 2012 Zhejaing aims to establish 10 overseas exhibition (trade) centers of Zhejaing-brand products and 10 Zhejiang overseas commodity cities. The province determines to help 100 key enterprises build their marketing networks abroad, among which 50 enterprises are expected to build their regional marketing centers abroad. By the year 2012, over half of the export enterprises will have their overseas marketing networks and the exports realized by the overseas marketing networks will account for 20% of the total exports, among which the exports of independent brands realized by the overseas marketing networks will make up 50% of the total exports of independent brands.