India : Red Tape launches first exclusive retail outlet in Pune
Write:
Solange [2011-05-20]
Red Tape, India’s premium footwear brand launched its first exclusive retail outlet in the city. The aesthetically designed store, located on M.G.Road, is spread over 1100 sq. feet and will also house Red Tape’s latest spring-summer collection for men.
Talking about the latest store opening, Mr. Rehan Ameen, National Head, Retail Expansion, Red Tape said, ‘Red Tape is India’s international brand, present across the US, UK, France, Germany, West Asia and South Africa. Globally, Red Tape is recognized as a stylish and high fashion brand'.
Our retail expansion plans of establishing 10 retail outlets in the next month will allow us to reach out to a wider consumer base. We have followed a natural progression and diversified into women’s footwear and Men’s garments and will introduce the women’s clothing range also.
As one of India’s leading brands, Red Tape’s core competency lies in providing international styles of excellent quality to its customers. The first store in Pune, which is conveniently located in the heart of the city, will showcase the entire Red Tape range including the full collection of men’s clothing and footwear.
The footwear range is crafted with the finest of materials and comprises of chic casuals as well as classy formals. Also, to watch out for at the new store is the ’07 spring-summer collection for men that offers fresh designs blended with vibrant colors.
While inaugurating the store, Mr. Ameen said, ‘We see tremendous potential for Red Tape products in Pune. We have entered the city with our entire portfolio of products and hope for a favorable response. With the opening of the store we will provide international quality and styles at extremely affordable prices’.