Being attracted by the increasing consumption capability of Chinese, Spain three magnates Mango,Cortefiel, Lotusse are planning to seize China market share.
Until now, some Spain Garment retailers including PabloLuna and LittleKiss etc have settled in China market. Recently, Cortiel also edged in by promoting its brand Springfild. Mango has opened 14 franchised stores in China . Its turnover is anticipated to reach 11million Euro in 2009.
Cortefiel adopts a strategy different from Mango cooperating with distributor TingGroupLtd through signing contract and promoting the fashion brand for youth Spring field.