Ketchup is undoubtedly one of the very few iconic words that transcends both international borders and language.From children to grandparents Ketchup is a word /brand synonymous with happy connotations and symbolizes much that is recognized as warm,ever present and positive across all levels of society.
The marketing spend required to deliver a new international icon to these heights would be prohibitive. The fact that Ketchup is already one of the world's favorite and most recognized "brands" removes this multimillion dollar requirement.
We believe that this already enormous brand recognition delivers a fantastic opportunity to broaden this iconic brand into new and exciting markets.
One such opportunity is clothing. It takes little imagination to envisage the impact of the Ketchup brand on a range of clothing from apparel to footwear and headgear. The registered trademark is available in the international Class 25 Category.
