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ICBC Receives Two Major Credit Card Awards

ICBC Receives Two Major Credit Card Awards

Write: Madelia [2011-05-20]

The QQ.COM in collaboration with the Banking Research Center of Central University of Finance and Economics held the "Chinese Credit Card Prospect 2010 & Announcement of QQ.COM Credit Card Evaluation Report" in Beijing on July 31. At the 2010 survey for the credit cards, ICBC snapped two grand awards of highest honors, the "Most Influential Credit Card" and "Most Brand-Valued Credit Card", in recognition of its excellence in credit card business and brand influence.

QQ.COM, the biggest Chinese internet company by market value and ranks third in the world, is the largest internet service provider in the country as of today, also one of the internet companies in China with the most number of users. Up to March this year, QQ.COM has nearly 570 million active users and scores a historic breakthrough of 100 million users online at the same time during peak hours, a daunting internet record around the world.

This year's survey was organized under the tenuous efforts of QQ.COM and Banking Research Center of Central University of Finance and Economics, each leveraging own resources and unique strength. The survey generated wide concern among the public with full participation from Banking Association, financial institutions and famous media.

The survey measures the full process of the credit card service, the first contact, use and comment by the cardholders, ranging from card selection, card application, card usage, value-added service and service fee. ICBC edged ahead of the peers and won the two grand awards of highest honors. In presenting the award to ICBC, the organizers said: "the progress of ICBC credit card is an epitome of credit card development in China.

ICBC has created numerous "First" in Chinese credit card industry, holding the first place in card issuance volume and the total amount spent on ICBC credit cards in the country. This is significant to the thriving growth of the industry". Winning the award is a confirmation of the strong functions and brand of ICBC credit card products, the substantial strength of ICBC and market dominance, as well as the respect and recognition from all sectors and ICBC cardholders.