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China : Apparel brands embrace pet fashion

China : Apparel brands embrace pet fashion

Write: Bryce [2011-05-20]
Some apparel enterprises in China are now diverting their focus on the pet clothes. Japan and EU are the highest consumers of these clothes. In Japan the average price for a piece of pet attire is around US $50 and in EU it touches around €100.
According to experts the pet clothing market in China is at the beginning stage and the international market is quite flourishing. Domestic manufacturers are keen to encash on this opportunity, especially as profit margin of clothing industry was going down because of factors like rising prices of raw materials, lowered export rebate policy, RMB appreciation.
However, Chinese apparel enterprises have to install latest textile equipments in order to compete with the present international pet clothing brands.