On June 5, the 25 brands of greatest value was published by the latest Chinese version of Fortune . Among the 25 brands, 6 are from China. Lenovo has made a great stride, climbing up to the 14th place from the 19th place last year ; while Haier, ranking the 7th, still leads the Chinese brands; Tsingtao beer has made its first presence in the list, ranking the 20th.
According to the Chinese version of Fortune, the Lenovo Company, after purchasing IBMs PC business, are experiencing a test for the new management to strive for investment return and brands integration and fostering.
Haier has been cited as a good example for promoting its brand recognition through increasing and widening its overseas marketing channels.
Tsingtao Beer, with its experience of international brand building, has been greatly acknowledged worldwide.
The top 25 brands are: BMW, Microsoft, Intel, Benz, CocaCola, IMB, Haier, Nokia, Wuliangye, Kweichow Moutai, Airbus, Porsche, Audi, Lenovo, Motorola, Walmart, Boeing, Google, Tongrentang, Tsingtao beer, Pepsi, Siemens, Sony, Nike and General Motors.
