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Fashion industry enjoyed prosperous market in first half year

Fashion industry enjoyed prosperous market in first half year

Write: Dheran [2011-05-20]
The data shows that in first half year, China textile & fashion industry increased profit with the speed quicker than the one of earning. Total industry generated 243.2billion Yuan sale, increased by 28%, profit 10.3billion Yuan, increased by 31%.
The prosperous market at home and abroad
The statistic shows that in first half year, the retail value of inland fashion industry is increased by 18.1%, up 4.8% than the one of consumption products. Among the key companies come into market in fashion & textile industry, the sale of Younger in first half year reached 1.137billion Yuan, increased by 10.17%; the one of Seven Wolves fashion reached 0.195billion Yuan, increased by 27.96%, the one of Lutai reached 0.294billion Yuan, up 47.47%.
When inland distribution increased, fashion export also rose. In first half year, the export of Younger reached 0.678billion Yuan, increased by 15.47%; the one of Lutai up in Occident 14.35%, the one of Dayang Chaungshi Co. in Occident 49.9121million Yuan, increased by 50.07%.
Domestic distribution is the key for market development
With the increasing living standard of domestic resident, domestic consumption products is enjoying an increasing big market. The assayers considered that as the product with most proportion in inland consumption market, brand fashion can get profit depending on the extending market, such as Younger, Seven Wolves etc, which have built mature brand image and established good base for company s development.
It is known that the sale of men s casual wear industry is increased by 20% every year, which brought the development chance to men s casual wear brand. Different from Seven Wolves, Younger has enjoyed increasing domestic business after integration for five years again and is speeding internationalization. At present, it is negotiating with overseas brands for purchasing foreign brands.