Experts say that the demand for fine wool apparel has grown dramatically in Europe, which will surely benefit Australia's wool exports.
The leading casual wear clothing retailer, Benetton, reports that wool is fast becoming popular and hence, the company is planning to introduce new segments, especially for this wool boom.
Major Fashion Designers including Dolce and Gabana, Armani, and Misoni, make use of wool extensively in their collections.
The wool market again made strong gains this week, finishing 13 cents higher at 754 cents a kilo clean.