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Interviewed with Teentity Brand CEO Mr. Tan Zhanming

Interviewed with Teentity Brand CEO Mr. Tan Zhanming

Write: Astra [2011-05-20]

Teentity brand introduction: http://www.chinaapparel.net/news/2008/2008-07-10/16244.shtml

Emcee: Hello, everyone! Welcome to China Apparel’s live online programmer. I’m Zhang Lin. Today, more and more people from Hong Kong invest in China Mainland. I’m glad to introduce Mr. Tan Zhanming who is from Hon Kong and the CEO of Guangzhou New Cheerwork Fashion Co., Ltd. So I want to know why you come to China Mainland. Mr. Tan: I’m working in clothing industry for many years. Be a manufacturer of famous brands, we collect lots of information that tell us all of fashion things popularly in Europe are fast spread in China. So it has competitive advantages make brand in China. Emcee: I saw you wear white clothes today. It’s clear and looks like Italian style. I know you have your brand, is this design born form Italy?
Mr. Tan: Yes. My friend is an agent of one brand and I like it so much. I negotiated with him to produce products, but keep some in China; then, I can sell them. Emcee: you set up headquarters in Hong Kong and designer from Italy. We can call it international cooperation. Could you tell us your company’s concept to support this kind of cooperation?
Mr. Tan: I think it is not difficult. Because Italian designer comes to China every year and we communicate with each other always. Whatever he need, we can find for him and produce his design too.
Emcee: could you tell us your target style?
Mr. Tan: we are endeavoring to find balance between form and casual wear. Why? Because we find our sales not good before, formal wear and casual wear’s target market is narrow. We try to find bigger market to sell our products. We will develop our products with European style but natural and simple.

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New Cheerwork Fashion Co., Ltd.

3rt Floor, New Cheerwork Building

12 Shiguang Road, Shiqiao Panyu

Guangzhou 511400

P.R. China

Tel: (86)020-3481-3906

Fax:(86)020-3481-3901

Website: http://www.teentity.net