Yaxi Lingerie Group, one of the leading innerwear enterprises in China, recently spoke about the changing fashion trends in the industry.
Officials said that while earlier pastels and light colours were popular in lingerie market, this year bright and vibrant hues are attracting interest.
Colours like mahogany-red, lemon yellow, azure blue, apple green, bright ginger, dazzling silver streaks and many such striking shades are in demand.
Though floral designs are still dominating patterns for lingerie, chiffon printing with special press-pleating, jacquard mesh fabric and some geometrical prints are flying off the shelves.
Infact, plain and simple patterns from extraordinary and chic fabric are in demand not only in China but also in international market.
Officials said that while earlier pastels and light colours were popular in lingerie market, this year bright and vibrant hues are attracting interest.
Colours like mahogany-red, lemon yellow, azure blue, apple green, bright ginger, dazzling silver streaks and many such striking shades are in demand.
Though floral designs are still dominating patterns for lingerie, chiffon printing with special press-pleating, jacquard mesh fabric and some geometrical prints are flying off the shelves.
Infact, plain and simple patterns from extraordinary and chic fabric are in demand not only in China but also in international market.
