Shenzhen launches the strategy of regional brand
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Zenos [2011-05-20]
At the recent opening ceremony of The 8th China (Shenzhen) International Brand Clothing & Accessories Fair, the strategy of regional brand was launched for Shenzhen women's clothing. 20 women's clothing companies as Fairyfair, Liangzi, Yezi, Myteno entered the list of first group of regional brand enterprises. These companies shall appear on the domestic and overseas markets with an overall image of regional brands for Shenzhen women's wear. General Plan for 2008-2012 Development of Shenzhen Women's Clothing Regional Brands publicized at the same time indicates that building a city of women's fashion clothing shall be taken as a task by Shenzhen in the coming five years.