According to 2008-2009 E-commerce Research Report on China's Fashion Products, the fashion commodities (mainly referring to clothing, accessories and cosmetics) are most popular products in the domestic online shopping market. The market has strong demand for such products, and over 57% of the customers have ever purchased clothes, shoes and hats. The turnover of fashion products by online shopping reached RMB 27.64 billion, which covered 21.4% of the total amount of internet shopping, leading the development of domestic online shopping market.
