China’s textile products are seeing a decrease in its foreign demand due to the global financial crisis. But a delegation headed by the China Textile Industry Association found opportunities in British markets when they explored the markets.
The delegation was invited by the European Textile Association to explore clothing markets there. It is believed that Chinese textile enterprises can use past experience as well as its advantages of quality and cost while entering European markets, though demand for its textile products have decreased due to the recession.
China is the world’s largest textile manufacturing country having the largest exports across the globe and also high domestic consumption but it needs popular home-grown brands. The textile industry believes that the ongoing financial crises will prove to be an opportunity for re-structuring the textile sector.
According to the Director of China Textile Industry Association, Du Yuzhou, the quality of China’s textile is good and the industry is more cost effective as compared to that of developed countries. Creativity, cost advantage and openness of the industry provide chance for adjustment in the sector, he added.
To promote own brands in the international markets, many domestic clothes manufacturers merged with foreign brands and have entered the global industrial chain. The industry is confident about the entry of country’s clothing brands in the British markets.
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