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Bitterness behind rapid growth in export

Bitterness behind rapid growth in export

Write: Fairley [2011-05-20]

Recently, garment export enterprises in Shenzhen are busy in production so that they can deliver garments on time. From the beginning of this year, orders from European countries and USA increase significantly. Many enterprises have to ask their employers to work overtime.

However, abundant orders can't please these enterprise owners. The head of Shenzhen Garment Association attributes this bitterness to the following three factors. First, prices of raw materials rise. Second, the cost of manpower boosts. Third, the expectation of appreciation of RMB.

For such difficulties, experts advise these enterprises to increase their price of products so as to relieve the pressure against the rise of cost and appreciation of RMB. Another advice is also offered, namely, garment enterprises should adjust product structure and improve the comprehensive competitiveness of products. What's more, enterprises should also explore the domestic market. They should learn to walk "on two legs".