A Shanghai fruit company has ordered large shipments of Hualien County's Wentan pomelos, with the company manager boasting that all the pre-ordered fruit have been sold prior to the cargo's arrival.
Shanghai Ganso Co., dealing directly with the Hualien government, placed an order for roughly 122 tons of the famed Wentan pomelos, which amounts to 17 cargo containers of fruit.
The first shipment of seven containers, weighing at 50 tons, is set to arrive in Shanghai within the next three days.
According to Shanghai Ganso Co., Ltd. Manager Chang Yen-siung, all the fruit has been sold with no marketing required. The aromatic fruit is often associated with the Mid-autumn Festival and usually presented in a gift box alongside moon cakes.
For the past three years, the Chinese company procured its pomelos as direct trades from local Hualien businesses. This year, Shanghai Ganso Co. has contacted the county government directly and gained access importation from the Wentan pomelo farmland.
Hualien County Magistrate Fu Kun-chi said the lack of wind and rain resulted in sweeter pomelos than the year before. The fact that the fruit will be sold and packaged as gift boxes in Shanghai attests to the guaranteed quality of the pomelos, Fu added.
The cost of Wentan pomelos in Shanghai is around NT$33 per kilogram, roughly the same market price in Taiwan.
Hualien's pomelo farm area is roughly 1,600 hectares, with an annual production of approximately 14,000 tons of the fruit, roughly 40 percent of the nation's total pomelo production. Aside from the Wentan pomelos in Hualien, Shanghai also imports the fruit from Douliou in Tainan County.
The export of pomelos to mainland China has proved to be a lucrative trade opportunity. Last week, Taiwanese businessman Wang Ren-shen, owner of China's Dennis Department Store Co. in China's Henan province, placed an order for 24,000 kilograms of pomelos from eastern Taiwan's Taitung County the largest single order that local farmers have ever received.
Shanghai Ganso Co., dealing directly with the Hualien government, placed an order for roughly 122 tons of the famed Wentan pomelos, which amounts to 17 cargo containers of fruit.
The first shipment of seven containers, weighing at 50 tons, is set to arrive in Shanghai within the next three days.
According to Shanghai Ganso Co., Ltd. Manager Chang Yen-siung, all the fruit has been sold with no marketing required. The aromatic fruit is often associated with the Mid-autumn Festival and usually presented in a gift box alongside moon cakes.
For the past three years, the Chinese company procured its pomelos as direct trades from local Hualien businesses. This year, Shanghai Ganso Co. has contacted the county government directly and gained access importation from the Wentan pomelo farmland.
Hualien County Magistrate Fu Kun-chi said the lack of wind and rain resulted in sweeter pomelos than the year before. The fact that the fruit will be sold and packaged as gift boxes in Shanghai attests to the guaranteed quality of the pomelos, Fu added.
The cost of Wentan pomelos in Shanghai is around NT$33 per kilogram, roughly the same market price in Taiwan.
Hualien's pomelo farm area is roughly 1,600 hectares, with an annual production of approximately 14,000 tons of the fruit, roughly 40 percent of the nation's total pomelo production. Aside from the Wentan pomelos in Hualien, Shanghai also imports the fruit from Douliou in Tainan County.
The export of pomelos to mainland China has proved to be a lucrative trade opportunity. Last week, Taiwanese businessman Wang Ren-shen, owner of China's Dennis Department Store Co. in China's Henan province, placed an order for 24,000 kilograms of pomelos from eastern Taiwan's Taitung County the largest single order that local farmers have ever received.
