Jinjiang Inn begins its global expansion

Write: Lois [2011-05-20]

China's leading economic hotel brand Jinjiang Inn has formed a partnership with the world's largest online travel company.

Jinjiang Inn has formed a partnership with the world's largest online travel company--- Expedia, which was released in today's news conference. Through this cooperation, the information of more than 190 branch stores of Jinjiangzhixing will be posted on the Expedia online travel reservation system for the selection of nearly 60 million monthly visitors all over the world.

Mr. Xu Zurong, president of Jinjiang Inn Co., Ltd., says that the cooperation is essential for Jinjiang. It could not only help the hotel chain to achieve its growth targets, but also provide an important basis for its global expansion strategy. Besides, Expedia allows the hotel chain to access to the tourists both from home and abroad.