CCTV network "brand through train" help SME e-commerce

mous brand experts have said that, although China is a manufacturing country, but it is a brand of small countries, Chinese enterprises need a brand revolution. For many domestic small and medium enterprises, the survival of the poor behind brand building, marketing and promotion of the concept behind.
But with the Internet, telecommunications and other high-tech rapid development, many quite strategic vision of the traditional manufacturing industry, small and medium enterprises at home who have found the holy grail of the Internet era. Internet marketing them through a new platform for small and medium enterprises to bypass the expensive television, newspapers and other traditional media, and take full advantage of the media fast, simple, informative and other advantages and large enterprises to start face to face competition.
The spring of 2011, many companies began marketing through the Internet, e-commerce and other new tools, beyond the completion of brand promotion.
Advocate of the whole network of e-commerce - The Collection Technology of China in 2011 to the United Network Television (CNTV - CCTV network) Channel CCTV network's business channel resources to launch a program, called "brand through train" of the enterprise network to promote their products .
Relying on China Central Television CCTV strong media background and the globalization of Chinese Internet radio CNTV platform for brand communication, helping SMEs to build and many traditional domestic and international famous brands well-known enterprises dream.
China Network TV (CNTV - CCTV network), is the official online platform for CCTV, one of the national mainstream media. It is a globally oriented, relying on CCTV, the CCTV network was founded on the basis of national network television organizations.
CNTV audio-visual interaction as the core and into the network features and TV features in one, converged network TV, IP TV, mobile TV, mobile media and other media terminal, covering North America, Europe, Southeast Asia, the Middle East and Africa, nearly one hundred countries and area.
As the leading provider of e-commerce operations, the Department of the science and technology, said Yang Yong, chairman of the SMEs to establish their own network marketing business during the brand, you should focus on consumer characteristics, product price, and service their own advantages, through the Internet e-commerce The new marketing approach to a small broad, but not in the fierce competition in the market cost of putting in a lot of brand promotion and big brands, big business competition.
Keyword search through the brand through train service, customers only need to spend very little input, users will be able to search for "news network, dialogue, the world is a woman, Zhao" and other keywords, banner ads to their own brand of way, the annual showcase of the CCTV network the whole network search box at the bottom. This general online advertising, television advertising tens of thousands, millions of investment, is not only cost little, but also to their own brand fast display in front of hundreds of millions of CCTV network users.