Eight Brazilian footwear companies would participate in several fashion shows in China to promote their products, Brazil's Trade and Investment Promotion Agency (Apex) said Wednesday.
"The integration between Brazil's fashion industry and the Chinese market is based on the intelligence, planning and preparation of our companies, and is also the result of their market surveys," Deborah Rossoni, Apex project manager, said in a statement.
The country's footwear companies will take part in business roundtables with selected Chinese customers.
Rossoni said Brazil's footwear manufacturing industry was seeking new ways in promoting their products and exploring unconventional markets.
According to the agency, South America exported more than 1 million pairs of shoes to Hong Kong last year, with a total value of 21.3 million U.S. dollars, while the Brazilian footwear exports to China's mainland amounted to 103,068 pairs worth 2.7 million dollars.
Source:Xinhua
"The integration between Brazil's fashion industry and the Chinese market is based on the intelligence, planning and preparation of our companies, and is also the result of their market surveys," Deborah Rossoni, Apex project manager, said in a statement.
The country's footwear companies will take part in business roundtables with selected Chinese customers.
Rossoni said Brazil's footwear manufacturing industry was seeking new ways in promoting their products and exploring unconventional markets.
According to the agency, South America exported more than 1 million pairs of shoes to Hong Kong last year, with a total value of 21.3 million U.S. dollars, while the Brazilian footwear exports to China's mainland amounted to 103,068 pairs worth 2.7 million dollars.
Source:Xinhua
