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Wenzhou to shift footwear exports to ASEAN and Russia

Wenzhou to shift footwear exports to ASEAN and Russia

Write: Dikranouhi [2011-05-20]

According to Wenzhou customs statistics, footwear exports set another monthly record high on the basis of the export value in June. Exports for the first seven months increased to $1.96 billion, up 33.2% from year early.

In terms of exported areas EU still ranked the first for Wenzhou footwear, accounting for 33.2% of total footwear exports in Wenzhou city.

At the same time exports to America and Croatia featured a dramatic growth that stood at the growth of 85.3% and 96.2% respectively.

On latest canton fairs some exhibitors said orders for high-end footwear from EU have been declined for this year, many buyers began to buy shoes in SE Asia countries, and this is because of strong competitions from neighboring countries like Vietnam, India and Indonesia. Some footwear companies also reduced their exports to EU, Dongyi Footwear said they achieved remarkable results on transformation marketing from EU to America. For other footwear companies made more efforts to expand markets in ASEAN countries and Russia, more and more footwear companies plan to open stores in these areas.