According to Anta's financial performance report, its average prices of shoes (wholesale price) increased to 96.9 Yuan with a growth of 2%. Its average price of garments increased to 49.6 up 7.1%. Anta attributed the rise to the growth of disposable income for Chinese consumers, rise of demand of sports products, improvement of brand image and the perfect service provided by franchisers.
The number of shoes sold increased to 18 million pairs with a growth rate of 9.3% while the average cost of shoes declined by 4.6%. This drop of cost was because of the improvement of production capacity, the advanced material purchase.
What's more, the sales volume of garments increased by 26.4%. Due to the expansion of design team and increase of garments styles, the cost of garment increased by 5.4%.
