According to Ha'erbin Customs, 1300 million shoes were exported in the first half year of 2010, increasing 60.8% compared to the same period last year. The export value reached 3800 million US dollars. The average price per pairs was 5.2 US dollars, decreasing 21.3%.
Experts said that the current global financial market was still turbulent and the recovery of world economy remained sluggish. Although the export tax rebate has been raised twice, the future of shoes export is not optimistic with the increasing trade protectionism, rising costs and the strong expectation of appreciation of RMB.
Experts advised that the shoes industry in Hei Longjiang should continue to adjust its industry structure so as to improve the quality and speed the upgrade of the industry. What's more, the Russian market share can be strengthened with products of good quality. Shoes enterprises should be encouraged to invest in Russian Industry Development Zones. As a result, the export pressure can be alleviated. Enterprises should also pay attention to the influence brought by appreciation of RMB.
