Organized by Eurovet, the world’s leading lingerie and beachwear trade show organizer and supported by Hong Kong Intimate Apparel and Industries Association (HKIAIA), the fourth Hong Kong Mode Lingerie will be held on March 30-31, 2010 at the Hong Kong Convention and Exhibition Centre.
This year, The Hong Kong Mode Lingerie unveils a new image to highlight the importance of materials, accessories and creativity in the intimate apparel and beachwear industry. This new image embraces a stylish, feminine and of international class and reiterates the position of Hong Kong Mode Lingerie as the ideal sourcing platform for buyers and suppliers worldwide.
Hong Kong Mode Lingerie is recognized by the lingerie and beachwear industry that it is truly international and of the highest quality as only industry-related visitors are invited to the show. Last year, there were over 3,600 qualified and selected visitors from all over the world at the Hong Kong Mode Lingerie including international brands, manufacturers, buyers, wholesalers and importers. Eurovet believes that Hong Kong Mode Lingerie continues to provide unparalleled business opportunities and connect industry experts worldwide. It is estimated to have over 170 exhibitors from Europe and Asia showcasing lingerie aspects with the highest quality – from fibers to fabrics, laces, embroideries, latest technology to accessories for lingerie and beachwear.
With the phenomenal success of the past three consecutive years, Eurovet has proven that Hong Kong is the important strategic location for lingerie trade shows. Not only is Hong Kong the hub for advanced intimate apparel manufacturing technology, but as Asia’s World City, it is also perfect for buyers and exhibitors from around the world.
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Eurovet Unveils the New Image of Hong Kong Mode Lingerie 2010
With its extensive experience in organizing professional and international lingerie trade show, Eurovet is the authority in trend forecast of lingerie industry. Seminars and conferences will be organized during the Hong Kong Mode Lingerie to decode the upcoming lingerie trends as well as providing in-depth market updates. Simultaneously, Eurovet supports the 3rd International Symposium of Intimate Apparel
to be held at the Chiang Chen Studio Theatre, The Hong Kong Polytechnic University on March 29, 2010 between 09:30 to 13:15. With the theme of “Function and Beauty of Intimate Apparel”, various international lingerie designers, retailers, suppliers and manufacturers will provide insights on the future development of lingerie industry.
Another highlight of the new image of this year, Eurovet has partnered with The Underfashion Club of the United States, a non-profit charitable organization providing education and information of the intimate apparel industry, to present a series of one-of-a-kind lingerie pieces during the two-day exhibition.
Details of the Hong Kong Mode Lingerie:
Date: March 30-31, 2010 (Tuesday – Wednesday)
Time: 09:30 – 18:00
Venue: Hall 3, Hong Kong Convention and Exhibition Centre, 1 Expo Drive, Wanchai, Hong Kong
Don’t miss the chance to experience new image and activities of the Hong Kong Mode Lingerie this year!
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Issued by: Eurovet Asia Limited -
Through: SAGE Communications Co., Ltd.
For enquiries, please contact:
Europe and rest of the World :
Hong Kong Mode Lingerie
Claire Roux – Communications Manager
Tel : +33 (0) 1 47 56 32 06
Email : croux@eurovet.fr
SAGE Communications Co., Ltd.
Maria Lai/ Isabel Chan
Tel: +852 2801 5311
Fax: +852 2801 7110
Email: mlai@sagecom.com.hk/ichan@sagecom.com.hk
Hong Kong Mode Lingerie Manager : Véronique Bonnet
http://www.hongkong-mode-lingerie.com/
