Inspired by the opening ceremony of 2008 Beijing Olympics, menswear brand DI published its 2009 fashion named Di Yun Hua Zhang (Charm of Chinese Elements) on CHIC2009.
The design of DI's 2009 new products consists of three series of fashion, business and classic which demonstrate the characteristics of urban elites as wise, successful, open-minded, confident and stable. The brand also wants to help the elites to find positive lifestyle and standard of living.
