Ding Junhui, Xue Zhiqian and Lichen gathered in Shanghai advocated for environmental protection

Recently Mengniu s large scale ecological experience activity ecological movement support China came to Shanghai. It stirred up a new tidal wave of green at Bawanren stadium and century square of Shanghai. Mengniu dairy product pavilion and future dairy pavilion full of ecological protection and green concept attracted a large group of Shanghai citizens and tourists from other places. On the site of the activity, Mengniu Dairy Group also set electronic inquiry machine, green recycling box and wall of wish to popularize environmental protection concept and invited visitors to interact so that every one of them can bodily experience the low carbon life style. During the activity, billiard talent Ding junhui, popular singer Xue Zhiqian, famous TV show anchorman Lihai and Channel [V] JV Lichen attended on site to share their own experience and publicize low carbon life style. Let s see some of their performance.

Xue Zhiqian and Linhai s low carbon show
Young idol drama star Xue Zhiqian is a Shanghai citizen, he is young and lively. He had a light yellow T-shirt on and a pair of white-black shoes in, and then jumped over onto the platform. However, the anchorman that day is Linhai, he was 1.87 meters tall and formed a sharp comparison with Xue s exquisiteness and lovable. In interaction session, Xue gave out a dozen of notebooks made from cycling paper to audience presented on-site. Besides, he also made talk show and embrace with lucky audience chosen.

Picture: He is really jumping over onto the platform

Picture: A fierce rush of grabbing notebooks

Professional Ding Junhui presented his DIY ecological paper box
Honored as billiard talent a couple of years ago, Ding Junhui now had grown up to a real talent player and honored by British media as the Oriental Star. Inside the competition court, he was self-assured and serous, however out of the court; he became the love ambassador of Mengniu. He not only walked to schools to deliver milk for children, but also shot a public welfare clip for free for China Children and Teenagers Fund and China Milk Love Fund. During the activity of Mengniu s ecological protection, our billiard talent bodily came to the site and drew the winner of lucky audience, and together made DIY ecological paper boxes. That professional actions and eyes was just the same as we saw in his competition court.

Picture: Everybody is wondering who will be luckily awarded by Ding Junhui

Picture: Ding Junhui seemed to do as same well on paper box folding as billiard playing

Low carbon was also a kind of fashion, Lichen took his fashion lab to the site

Channel [V] anchorman Lichen can be regarded as the highest level fashionable person. In 2007, he independently set up his own fashion brand NIC IS COMING. At the beginning, this brand was exclusively seen in FLYSTREETWEAR in Shanghai and was quiet popular among Shanghai young people. He not only bodily came to participate the activity for Mengniu but even also took the TV show program fashion lab to the site which brought audience about HIP-HOP keyboard and guitar music joy which also refreshed all audience s ear sand eyes. At the day, Lichen with his soft while curled hair style and in the black garment to become quiet kind of fashion. He firstly competed with a lucky audience to make DIY paper box and went on visiting Mengniu s dairy pavilion and analogue industrial park of Mengniu to experience Mengniu s green industrial chain. With fashionable representative Lichen s participation, a new tidal wave of low carbon shall sweep all over China.

Picture: Lichen and on-site audience squatted over the floor to compete box folding technique

Picture: Fashion lab visited Mengniu industrial park

Some time ago, Mengniu released its annual report according to which Mengniu had been continuously winning the champion among dairy rivals for three years. Data from National Bureau of Statistics of China and China General Chamber of Commerce authorized Mengniu s leading position in Chinese dairy industry.

However these achievements were from Mengniu s foresight of green ecological industrial layout. Recently Mengniu Dairy Group frequently initiated green and environmental protection, called up to treat our earth well , green trip low carbon action , China ecological experiencing action , minus life and 100 actions to preserve the earth .

At present, Mengniu s ecological action supports China activity is just carrying out over 30 domestic cities such as Shanghai, Suzhou and Qingdao, etc. Responsible persons from Mengniu said that green strategy is an unswerving development strategy to adhere to. They not only wanted to make company green, but also passed the green concept to everyone s life.