Chinadaily.com.cn officially cooperates with 531springs.com of Jinan City

On April 13, Chinadaily.com.cn and 531springs.com of Jinan s Municipal Publicity Office opened links to each other s sites and established an official long-term partnership.

The cooperation aims to further strengthen Jinan s promotions overseas as a "Well-known Spring City with the help of China Daily and its website s well-known international publicizing power. Both sides will endeavor to display Jinan city s favorable public image to the whole world.

The English (Chinese) channel of 531springs.com will be linked to Chinadaily.com.cn. Readers at home and abroad can visit the website through the English and Chinese channel of Chinadaily.com.cn.

The 30-year-old China Daily is China s national English-language newspaper and is one of the most authoritative newspapers in the country. It serves as a key reference point for overseas media and society. The newspaper has an average daily circulation in more than 150 countries and regions. Its website, Chinadaily.com.cn, is also a key national news website visited 16 million times per day two thirds of which are by overseas visitors. As the most influential Chinese website overseas, more than 1,500 of its articles and reports per month are forwarded by overseas media and websites.

"531springs.com is the first multilingual website established by a capital city in China aiming to create an international image of Jinan city. The website has set up more than ten columns, involving an introduction to the city, government information releases, and cultural exchanges. The website now has English and Chinese channels and plans to set up Japanese and Korean channels in the future.

The two sites cooperation will further improve Jinan s city image and enrich China Daily website s local news and information.

In order to expand Jinan s influence both at home and abroad, the Shandong report station of China Daily and Jinan s Municipal Publicity Office will co-report on the topics of Jinan s important development strategy, international commerce and trade, culture and sports.