In the Supplier Expo of Kraft (China) 2009, Wheat Processing Division of China Agri was authorized as the sole supplier for Kraft s flour products in China.
Kraft (China) has authorized suppliers for various categories including flour, edible oil, sugar, packaging materials, logistics and media, with Wheat Processing Division of China Agri being the only supplier for its flour products. The Division and Kraft (China) has commenced cooperation for over 10 years and currently both parties has worked closely together for various areas such as purchase, technology developments, food safety, market channel development and database sharing, deploying a win-win situation.
Kraft (China) is now the largest biscuit snack production group and has 10 production facilities located at Beijing, Shanghai, Xuzhou, Guangzhou,etc. It also owns its own brands for biscuit snacks such as Taiping, Oreo, Quduoduo, Ritz, Trakinas, Danone, etc. Kraft promotes the concept of From Farmland to Table Serving , which perfectly matches COFCO Corporation one s and that will found a solid basis for further cooperation in the future. Wheat Processing Division, being the sole supplier for Kraft (Chiina), is the starting point for comprehensive cooperation between the two parties.
