Modern Puerh Shining in South Africa Deepure Unveiled at SA Food & Wine Exhibition

Tasly SA grandly showed Deepure Quick-dissolving Puerh Tea, its latest product, at the 4-day South Africa Food & Wine Exhibition from Oct. 29 to Nov. 1, 2009. During this exhibition to which people flocked, every visitor to the Tasly booth felt the pure taste of Deepure and got to know the core technologies and processes involved in Deepure from material planting to manufacturing, the efficacy of Puerh tea, and Deepure s advantages over other tea and coffee products.

visitors to Tasly booth
Influenced by the western and oriental cultures, South Africans often drink bagged green tea and black tea and have a basic understanding of the tea culture. Nevertheless, they know nothing about post-fermented tea, such as Puerh. The attendants explained the respective features and functions of post-fermented tea and the well-known green tea and black tea, enabling the audience to understand the profound cultural connotation of Chinese tea and learn Tasly s professionalism and precision in tea production. Customers showed strong interest in and great curiosity about Deepure, remarked on its superb taste and highly praised the product for its convenience. In addition, considerable local consumers were attracted to come for consultation due to Deepure s effect of weight loss and lipid reduction.

Deepure is deeply loved as a new tea product. The full success at this exhibition has laid solid foundation for Deepure s marketing in South Africa. Deepure, as a new product of enormous potential, must become a new growth point for Tasly SA.