Creative Advances Technology launches SOTA eXchange
Posted: Thu 31 Mar, 2011 12:11 PM
PATA member, Creative Advances Technology, has launched SOTA eXchange to help travel agents, attractions, hotels and other tourism industry players create new distribution channels.
SOTA eXchange is the latest enhancement in the Kuala Lumpur-based specialist solutions provider s web-based business solution SOTA XD (Executive Desktop). It is an online dashboard that offers a 24/7 total management capability embracing a CRM system, business enquiries, invoicing and payments. Products and packages are visible online via the company s own sota.
travel website as well as a host of partner websites and social media networks. More than 1200-travel and tourism companies in 30-markets worldwide are already using SOTA XD to create increased awareness and to generate more direct sales.
