Recently, the international service department of Sany Heavy Industry, through inter-member discussions in a QQ (a China-developed instant messaging system) group chatroom, has developed four video training courses: Principle of Scientific Management, Service Management, Service Marketing, and Execution Power. These four courses, which are to be held on the video platform of the company, are intended for 27 international service managers and 18 reserve service managers. The courses are expected to be a propeller of the managers' capabilities in management, analysis, and service problem solving.
With Sany's rapid growth on international markets, more and more customer service engineers of Sany have been promoted to positions of service managers. A service manager is a leader, coordinator, and potential stimulator of a team, which is quite different from a customer service engineer. Training is the best way to bridge the gap between these two roles. However, it is unpractical to assemble the international service managers, scattered globally, for in-class training, and Sany's markets will be impacted if all the service managers are off duty for training. This is a dilemma for the international service department. To solve this problem, the international service department created this new mode of online video training by using the video platform of the company.