Green industry s new competitiveness

Nowadays as the new engine of world s economy, green economy becomes the hope for booming world s economy. We are witnessing the low carbon continuous tense. After U.S. president Obama s green recovery plan, Japan, Europe and other advanced countries successively issued new energy revolution plan themed low carbon and green energy. New economies like China, India, Brazil and Russia are also jointing this revolution brought about by global climate change.
Climate change is the biggest challenge for us today. To retain the climate and save earth is the common mission for all mankinds. Every country and nation, every enterprise and single person should firmly take the action to be committed to this mission.
Chinese eminent enterprise representative Mengniu Dairy Group set up this green development concept early in its foundation phase and adopted a series of effective actions to promote energy preservation and emission reduction to protect environment. During ten years, Mengniu accumulatively invested RMB 400 million to build sewage disposal plant and world s largest biomass methane power plant to generate 10 million KWH which became an example of turning waste into benefit. This project was honored by United Nations Development Program as the demonstration program of large scale methane power plant . Mengniu built every of its plant into a garden industrial park and greened nearby barren over 10,000 mu of mountain step by step, which made active contribution in improving ecological environment.
Mengniu s strategy of green development and ecological construction builds a respectable enterprise image with strong sense of responsibility and human consideration which wins favor from millions of consumers, and at the same time this strategy becomes a powerful strength on market to help China s dairy champion to make better achievement. Recently after 7 years of exclusive milk provider for Chinese astronauts, Mengniu again relying in its superb quality to win China astronauts favor and become the exclusive milk for China Lunar Exploration Program. A few days ago, the Rabobank honored as the world s top 10 safest bank released world s top 20 dairy companies list and the counterpart report, and Mengniu jumped from Mo. 19 of last year to No.16. Meanwhile, 2010 China s Most Valuable Brand List released by Interbrand, an international famous brand consultancy company under Forbes showed that Mengniu was the only dairy company on the list and ranked No.28 to be the first brand of Chinese dairy industry.
Honorable prizes one after another proved the success of Mengniu s green strategy, and it also demonstrated that green industry was leading the global economy to develop sustainably. Low carbon economy had already become the core competitiveness for today s enterprisers. (From Souhu.Com)