Dr. Kevin A. Rhein Gave a Lecture in ZSTU

On the afternoon of Nov. 12th, Dr. Kevin A. Rhein (Vice President of Account Management and Decision Science, Consumer Banking, Wells Fargo Bank; President and Chairman of Chinese-American Bankers Association; former Vice President of Consumer Banking, Citigroup) was invited by the College of Economics and Management to give a lecture entitled The Globalization of Concept of Value and its Soft Power the Sustainable Development of China s Economy in the auditorium on the second floor of the Administration Building in ZSTU. Before the lecture began, the Party Secretary of ZSTU, Fei Junqing, in company with the leaders of the College of Economics and Management, extend a warm welcome to Mr. Kevin A. Rhein.

Fei Junqing, the leaders of the College of Economics and Management and more than 200 teachers and students attended the lecture which was chaired by Dean of the College of Economics and Management.

Dr. Kevin A. Rhein first analyzed the gap between the economy of China and that of US and emphasized the importance of value and the contribution consumption and debts will make to the economic growth in the future. He insisted that the concept of consumption be changed, due importance be attached to the value made by debts, the service industry be enhanced and the state soft power be strengthened so as to increase job opportunities and improve people s life. He suggested that economy growth be promoted in the following ways. First, traditional concepts of value need to be incorporated with advanced ones so as to tap its huge potential. Second, the construction of China s financial system in all respects should be improved, the financial legislation should be strengthened to be integrated into the world system. Third, a proper attitude needs to be adopted toward the business cycle and the changes in the financial market. Fourth, the concept of value should be combined with the market and attention needs to be called to the future value. Finally, Dr. Kevin A. Rhein answered the questions raised by the students.

Dean of the College of Economics and Management made the concluding remark in which he hoped that the students of ZSTU could update their concepts, correctly understand the relationship between traditional values and foreign values and improve themselves so as to adapt to the new situations and grow into the talents essential to the national construction.